WHY YOU NEED HEADSHOTS

WHY YOU NEED HEADSHOTS

I cannot tell you how delighted I was to put this post together today! It included seeing the beautiful faces of so many makers in our community AND I got to relive the fun time we had at Craftcation with Sarah Deragon shooting our new photos. I hope you enjoy seeing the transformations as much as I did and that they inspire you!
 

PACKAGING JEWELRY FOR SHOP DISPLAY: RETAILERS SHARE THEIR THOUGHTS

PACKAGING JEWELRY FOR SHOP DISPLAY: RETAILERS SHARE THEIR THOUGHTS

This past spring at Craftcation we hosted a Think Tank (group feedback session) on packaging. We did not anticipate the high demand for this class. Apparently a lot of you have questions about the best way to package your products, especially for wholesale and especially about jewelry. So, we thought we'd get some of the smartest shop owners we know to share what they like to see when it comes to jewelry packaged for their shop.  

A NEW DIRECTION

A NEW DIRECTION

We have some exciting new things happening with Academy of Handmade, along with some pretty big changes. There is a lot of information to share and get through, but I hope you will read on as we share how we plan to continue our mission of helping makers grow sustainable businesses. Plus, we’ve got a fun surprise at the end!

LEARNING FROM THE PERFECT FAIL

LEARNING FROM THE PERFECT FAIL

Back in May our theme for the month was The F Word: Failure. In our community forums we explored the topic of The Perfect Fail-- essentially the idea that you can do everything *right* and still come out with a bummer result. Maker Lynn Quire got vulnerable and shared the time that she new she literally had to close up shop. I think we all can relate to a lot of the things in this, especially making hard decisions despite what people will think.

CHRIS AND ANDY WORKSPACE TOUR

CHRIS AND ANDY WORKSPACE TOUR

Today we've got another chance for you to peep on a maker's studio space! This one has some pretty dreamy windows and is surrounded by what looks like a forest to this city-dweller. It's the business home for creative power couple Chris and Andrea Zatarian of Chris & Andy Design. Check out how they make it work for their multiple and varied business needs, plus learn more about how they built their business!

How to Prepare to Attend a Creative Live Course in Person

How to Prepare to Attend a Creative Live Course in Person

We think bettering yourself as a business owner through education is a smart move. One of our favorite places for top-notch handmade business education is CreativeLive* (friends of ours like Katie Hunt, Nicole Stevenson, Erin Dollar and Robert Mahar have done excellent ones, as well!). One of the best things about it? You're able to watch the live classes (and the re-runs!) for free. You can also totally be part of their live audience and one of our members Richelle of redscorpio has been several times. She shares what it's like and how to prepare for it.

Using Wholesale Starter Packs to Land New Buyers

Using Wholesale Starter Packs to Land New Buyers

We've noticed a huge trend on Etsy Wholesale: Starter Packs-- essentially putting together what you think would be a good typical first order for a shop. It makes a lot of sense since buyers don't have to guess quantities to buy or popular items, deal with minimums, etc. Starter Packs happen outside of Etsy Wholesale too, but they have especially taken off on there!

I asked our members to share their experiences with them-- both our members that are sellers AND buyers so you get different perspectives. Read on to see how Starter Packs can help you up your wholesale game.

Working with a Big Brand: Inside Robert Mahar's Collaboration with Knock Knock

Working with a Big Brand: Inside Robert Mahar's Collaboration with Knock Knock

One of my very favorite Jack-of-all-crafts people is Academy of Handmade Master Maker Robert Mahar. He is crazy talented and and any deserves any success that comes his way! Recently he collaborated with stationery brand Knock Knock on a line of vintage and crafty gifts. So we asked him how that happened and all of the behind-the-scenes to bring his vision to life.

HOW TO CREATE A SUCCESSFUL CRAFT SHOW BOOTH (FROM THE EXPERTS!)

HOW TO CREATE A SUCCESSFUL CRAFT SHOW BOOTH (FROM THE EXPERTS!)

Want to know who is really good at telling you what booths work and which ones don't? Craft show producers! A couple of our favorite show producers are the ladies behind Indie Craft Parade (they are accepting apps until 6/20 so get on that!) and they are sharing standout craft show booths from the stellar artists who sell at their shows. If your booth needs sprucing up or you are about to create your first one, then read on for some inspiration and tips!

PART 3: ON TO HANDCRAFTED SOAP & COSMETIC GUILD (BUSINESS ROAD TRIP WITH TWO #AHASMEMBERS)

PART 3: ON TO HANDCRAFTED SOAP & COSMETIC GUILD (BUSINESS ROAD TRIP WITH TWO #AHASMEMBERS)

Today is the final part of a very special series this week with two members who are soapers and upon first meeting decided to road trip to attend not one but TWO handmade conferences together! If this sounds like the recipe for a handmade buddy comedy movie (we'd see that!), well, we don't have video but we will bring you three blog posts. :) (read part 1 here, part 2 here)

Part 2: Heading to Craftcation (Business Road Trip with Two #AHASMEMBERS)

Part 2: Heading to Craftcation (Business Road Trip with Two #AHASMEMBERS)

Today is the second part of a very special series this week with two members who are soapers and upon first meeting decided to road trip to attend not one but TWO handmade conferences together! If this sounds like the recipe for a handmade buddy comedy movie (we'd see that!), well, we don't have video but we will bring you three blog posts. :) (read part 1 here)

Business Road Trip to Craftcation and Handcrafted Soap Guild with Two #AHASMEMBERS

Business Road Trip to Craftcation and Handcrafted Soap Guild with Two #AHASMEMBERS

We have a very special series this week with two members who are soapers and upon first meeting decided to road trip to attend not one but TWO handmade conferences together! If this sounds like the recipe for a handmade buddy comedy movie (we'd see that!), well, we don't have video but we will bring you three blog posts. :) 

Selling at Indie Craft Parade

Selling at Indie Craft Parade

We love hearing about the shows that makers love selling at! Today we have Ryan from Reacoustic and shares experience as a vendor for Makers Collective's Indie Craft Parade. Learn more about the show and how to apply at the end of the post!

FROM HOBBY TO BUSINESS WITH KENDAL KEITH OF K KEITH DESIGNS

FROM HOBBY TO BUSINESS WITH KENDAL KEITH OF K KEITH DESIGNS

There often comes a point when makers realize they have more than a hobby on their hands-- they can actually make their passion a business. Kendal of K Keith Designs shares with us her transformation and learning some hard lessons. I was so delighted to meet her in person recently at Craftcation. Like so many of our members, she was incredibly business savvy and generous with her knowledge! I am so impressed with how thoughtfully she has managed her business. Enjoy what she has to share (and keep an eye for her business-- she's headed for big things!).

Studio Tour: Shelley Engstrom of Story handmade

Studio Tour: Shelley Engstrom of Story handmade

It's time to get a little nosy and pull back the curtain on another maker's studio! Today we are checking out the Seattle studio of #ahasmember Shelley Engstrom of Story Handmade Designs, a shop of thoughtful necklaces and needle-felted and macrame goods. Get to know her backstory a bit and check out her space! I especially love her sunny window. :) 

Brick & Mortar AMA with Rosalie Gale and Kiley Handy

Brick & Mortar AMA with Rosalie Gale and Kiley Handy

What's it like your running your own brick & mortar shop? We talk with two shop owners about it! Next week I'm excited to sit down with two incredible #ahasmembers about what it's like to own and manage a physical retail space. We're letting you get to know them a little more today. I hope you'll join as we talk to them more about their businesses and answer your questions. Read on to learn about their shops.