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Blog

Studio Tour: Shelley Engstrom of Story handmade

Academy Of Handmade

It's time to get a little nosy and pull back the curtain on another maker's studio! Today we are checking out the Seattle studio of #ahasmember Shelley Engstrom of Story Handmade Designs, a shop of thoughtful necklaces and needle-felted and macrame goods. Get to know her backstory a bit and check out her space! I especially love her sunny window. :) 

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Brick & Mortar AMA with Rosalie Gale and Kiley Handy

Academy Of Handmade

What's it like your running your own brick & mortar shop? We talk with two shop owners about it! Next week I'm excited to sit down with two incredible #ahasmembers about what it's like to own and manage a physical retail space. We're letting you get to know them a little more today. I hope you'll join as we talk to them more about their businesses and answer your questions. Read on to learn about their shops.

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5 Things We Learned at Craftcation 2017

Academy Of Handmade

For many makers, who often work alone, it can be an isolating experience. Attending conferences, like Craftcation or workshops can help build relationships, find answers to problems we can’t figure out in our business and connect us to a community who can offer support. After spending four days of listening to creatives and business experts, you’d expect to learn a few things, right? Read on for the top five things we took away during Craftcation!

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Workspace Tour: Holly Marsh of MarshMueller

Academy Of Handmade

We're excited today to present another studio tour from one of our members! Holly Marsh of MarshMueller is now on her third studio-- so she has a lot to say about the pros and cons of being at home vs. having a separate studio space. And we are so glad she's been able to adapt in the different phases of her life. Read on to see where she's been and where she's at now!

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Making Your Work Process Scalable for Wholesale

Academy Of Handmade

Our most common question by makers here is: How Do I Get Ready for Wholesale? There are a lot of pieces to it and it looks a little (and sometimes a lot) different for every business, but if you're a maker thinking about scale is HUGE. It will help you make sure that you are maximizing your margins and don't find yourself in a "oopsie" pricing situation. Thanks to Dawn from our Austin Chapter for sharing her insights! 

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Workspace Tour: Jstar Jewelry Designs

Academy Of Handmade

Ever curious about other maker workspaces? Of course you! Are we are all snoopy and who doesn't love a good studio tour? In this ongoing series, we check out our members' workspaces. Some are home offices and some are completely separate. But it's always fun to see the creative ways they set up their business. Enjoy!

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Creating a Wholesale Catalogue that Serves your Business and Customer

Academy Of Handmade

One of the best things about being part of a community of other professional makers is that there are people who have BEEN THERE and DONE THAT. We are blessed to have members with a wide variety of business experiences here at Academy of Handmade. Veteran maker and wholesaler Amy Chin shares with us today her wholesale wisdom-- born of smarts and trial and error. We hope you learn from how she's navigated the wholesale world.

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Members at Spring Shows: Part 2

Academy Of Handmade

Spring shows are happening! Catch these fine folks at awesome markets around the country. Our members will be at the shows below-- if you are vending or attending, feel free to say hello to them and connect. I would also love to know which shows you will be at this spring-- let us know in the comments. :)

Shows noted with * are members that also host shows/pop-ups

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The 3 Types of Maker Business Failure (with One You're Already a Pro at Overcoming)

Academy Of Handmade

One of the hardest things about running your own business is having to deal with failure. It’s isolating and extremely discouraging-- which can create a downward spiral if we’re not careful.

We talk about the three ways I think makers and other creative businesses typically fail-- with two of them stinging the most and one of them that most makers deal with pretty well. Once we know what kind of failure we are experiencing, we can better make a plan to move on (I’m not saying it will be easy, but I’m saying we can!).

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Making Collaborations Work For You

Academy Of Handmade

If you've ever wanted to breathe new life into your work, expand your audience and push your skills, then doing a collaboration could be amazing for you. BUT, they can also burn you if you don't go in with the right expectations. We are excited to have #ahasmember Kimberly of Lacelit share her recent collaboration and what she learned in the process.
 

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Stopping the Social Media Comparison Game

Academy Of Handmade

When you have an online business, it's easy to forget that what you see online is the best, curated or partial version of what's actually happening in someone's business. Yet still we persist in comparing ourselves to others on social media! Today, #ahasmember Amber of Ink & Matter shares how she finally moved on from it and what she does to keep from getting sucked back in.

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Adapting Product Lines in Response to Audience Demand

Academy Of Handmade

Business decisions are a lot easier when we know our numbers... and sometimes we are very surprised what those numbers tell us. Today we talk with member Staci of Crafty Staci about how she realized one product was taking over her sales and what she did to alter course.

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