If you have been in our Wholesale Tuneup Series, you will remember today's blog guest OR if you're in the LA chapter you might have been in her shop for one of our roundtables. #ahasmember and shop owner Leanna Lin recently went to the National Stationery Show (NSS) as a vendor and gives her perspective on what she saw at this prestigious paper-focused trade show!
DIY-ing packaging is often how makers start out in their business. But as you start expanding into wholesale and doing larger orders or even creating products that don't have "off-the-shelf" packaging needs, sourcing packaging becomes huge. Today, we're excited to have two of our OC Chapter leaders share about their recent experience walking a packaging trade show.
If you do stationery, you know that the mother of all tradeshows for your people is National Stationery Show (or NSS). Getting there and doing well can feel very intimidating once you see all of the amazing booth displays (and hear how much work is entailed!). That's why seasoned stationery pro Katie Hunt created Tradeshow Bootcamp (TSBC)-- to tell other paper people what it's like to go to NSS and run a successful stationery company. Katie offers a wealth of resources through TSBC and her signature event Paper Camp.