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Episode 1: Everything Starts with the End

Your Handmade Business

"Your Handmade Business" is a podcast for makers about the big picture of your business. Each episode we tackle an important (and sometimes uncomfortable) topic about running a handmade business and feature perspectives and experiences from Academy of Handmade members, as well as the greater maker community.

Episode 1: Everything Starts with the End

Isaac Watson

Every handmade business needs a vision. Isaac shares a cautionary tale, some great questions to ask yourself, and interviews Holly Marsh (MarshMueller) and Melissa Wert (Print therapy) about their own goals.

Do you have a big picture vision for your business? How does that factor into your day-to-day planning and decision-making? Let us know in the comments!

Episode Guests

Holly Marsh is a maker and nerd living on the Oregon Coast in Goonieville, aka Astoria. She is the owner and designer of MarshMueller, a line of quirky yet necessary accessories for babies, parents, and humans like you. She is attracted to Japanese fabrics and textiles in funky and weird prints. She has a background as a Buyer for a national retailer and a locally owned independent fabric store. She also has a background in branding from her work in private label branding for a national retailer. Her products have been sold in Made in Oregon locations, Powell’s Books, among many others. During her free time (HA! What’s that??), she can be found playing with her two boys, attending Portland Timbers matches (the soccers for those not in the know), or hunting for the latest fabric for her line.

When it comes to the challenging moments in life, Melissa Wert believes you should always be able to get to the heart of the matter, without losing the heart of the matter. She and her husband are the co-founders of Print Therapy, a stationery company that marries hand-painted watercolor designs with emotionally honest and heartfelt sentiments. She is happiest hanging at home in Massachusetts with her husband trying to illicit giggles and dance moves from their sweet boy.