Episode 37: Risky Business

Maker businesses are inherently risky because they’re inherently small, personal, and vulnerable to change. But risks in a business cannot be avoided altogether—those who take them successfully have usually developed a good understanding of what types of risks there are and how best to decide if they’re worth taking.

In this recap episode from YHBTV, Sharon and I offer up some examples of types of risks you might take as a business, ways to evaluate those risks, and some of the pitfalls to avoid when looking at the risks your peers are taking in their own businesses.

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From the blog, From a place of abundance: Why marketing will never work without generosity,  and Trust your inner voice: TeDi Jansen of Small Acre Farm

In this episode we mention a YHB TV episode from earlier this year with Lisa from Zelma Rose, you can watch it on YouTube here: Forecasting Change in your Business

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